Xbox 360 Mock-up

As every other unreleased console with the slightest sense of self respect, the Xbox 360 hid just enough of its shining body for just enough time to keep everyone interested, while still ensuring that plenty of information was shared to keep the media writing.

Through www.OurColony.net - that much resembles the Halo 2 propaganda site www.iloovebees.com - gamers of the world were kept in the dark on the actual plan for the next Xbox, while being able to reach previously unreleased close ups of the coming Xbox, by solving riddles and inviting friends to 'their colony'.